Maquino is a prominent brand in the Japanese homeware market, producing a variety of body…
More infoMaquino is a prominent brand in the Japanese homeware market, producing a variety of body scales and fat analysers. Studio17 was asked to apply their proven fat analyser technology to a small, innovative form.
Understanding the Japanese market was crucial. Unlike Western countries, scales are usually stored away in bedrooms, rather than on a bathroom floor. This propelled the aesthetic of the product to be equally as strong when stored as when in use.
The end profile of the product is a strong graphic representation of the rest of the product, so is easily identified if stored on a shelf. A push-to-eject mechanism was developed to provide quick access to the screen and controls, whilst preserving the continuous outer profile.
Less infoMaquino is a prominent brand in the Japanese homeware market, producing a variety of body scales and fat analysers. Studio17 was asked to apply their proven fat analyser technology to a small, innovative form.
Understanding the Japanese market was crucial. Unlike Western countries, scales are usually stored away in bedrooms, rather than on a bathroom floor. This propelled the aesthetic of the product to be equally as strong when stored as when in use.
The end profile of the product is a strong graphic representation of the rest of the product, so is easily identified if stored on a shelf. A push-to-eject mechanism was developed to provide quick access to the screen and controls, whilst preserving the continuous outer profile.
